Ford - Bring on Tomorrow
South Africa was the location for this recent Ford Project with the guys at AMV BBDO. We worked alongside M&P Curtet to realise this Range shoot. Three of the vehicles weren't available at the time of shooting, so CGI was used to supplement these in to the shots.
Once created, these assets work in conjunction with other imagery to concrete Ford's intention to move into the world of electric vehicles, primarily with the launch of the lead vehicle, the Mustang Mach-E.